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Project Re-brief by Google
In 2011, Google partnered with four global brands in an advertising experiment. The goal was simple – how can the ideas that defined the advertising industry in its infancy, inspire a whole new generation of creatives and marketers? We re-imagined and remade their most iconic ad campaigns from the 1960’s and 1970’s with today’s technology,…
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Mazda: Defy Convention
Masahiro Moro, one of Mazda’s executives, gives a heartfelt talk about a secret that the city of Hiroshima and his company share — following conventional wisdom does not guarantee success. In fact, for a small company or a city facing incredible hardship, success comes from to defying popular opinion and following your vision without giving…
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British Airways: The Race
Really funny and inventive ad by British Airways for the 2012 London Olympic Games. Some suitcases from Usa, Uk, Japan, Brazil and South Africa put up a fantastic race to get to their destination as soon as possible.
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GE Future Folklore: Water, Fireflies
These guys have done it again…pretty epic, this one. Advertising Agency: TBWA TEQUILA Shanghai, China Creative Directors: Chien Hwang, Lincoln Damen, Dwayne Koh Art Directors: Hank Huang, Yu Yong Copywriter: Haiyang Yu Illustrator: I Love Dust Production Company: B&A Reps Asia General Manager: Scarlett Lok Agency Producer: Allen Chen Account Director / Senior Account Executive:…